Highlights of experiential and pop-up retail activity which took place in Network Rail Stations in Q4
Highlights included Starbucks Limited Edition Cup which returned for Christmas. It was supported by an experiential activation at King’s Cross Station. The Muller Rice 5 Grains Tour also visited multiple stations, including Paddington, Manchester Piccadilly and Birmingham New Street. The sampling activity promoted its latest product range.
There were also retail pop-up stores including The Amazing Chocolate Workshop, which visited multiple stations including London Victoria Station.