CASE STUDY: Leeds Perinatal Mental Health Team Reach Over 300 People During 2 Day White Rose Promotion

BACKGROUND
- The Leeds Perinatal Mental Health Service provides specialist support to women experiencing significant mental health difficulties during pregnancy and the first year following a child’s birth
AIMS & OBJECTIVES
- Showcase three new short films which show how they can help mums, dads and partners with their mental wellbeing before, during and after pregnancy
- Raise awareness of the advice, guidance and support available to parents during the perinatal period
EXECUTION
- 2 day promotion at prominent Central Atrium site at White Rose Shopping Centre
- Showcased new short films and educated the public on their services
RESULTS
- The team spoke to over 300 people over their 2 days promotion and were able to educate parents about the Leeds Perinatal Mental Health Team’s services and resources available
“The community event in The White Rose Shopping Centre was a huge success. The promotion allowed the Leeds Perinatal Mental Health Team to engage with interested members of the public and raise awareness of the services and resources available to new parents.”
– Tracy, Red Door Film & Media
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