SpaceandPeople Place Organic Fragrance and Beauty Brand NEOM at London King’s Cross Station
As part of NEOM’s Wellbeing Extravaganza, we helped to place their custom designed festive pop-up shop within busy London King’s Cross station. The team at NEOM hosted their pop-up shop from November 24th to December 3rd, perfect timing to catch Black Friday and Christmas shoppers!
NEOM’s King’s Cross pop-up was their latest pop-up venture and caught the eye of commuters with it’s prime placement in the station. NEOM retail an impressive range of organic home fragrance and beauty products including scent diffusers, candles, bath, and body care. A large selection of their range was on offer at their pop-up and was beautifully merchandised to attract passers-by.
The pop-up featured promotional elements including the NEOM Wellbeing Grabber game to win prizes and discounts. In addition, Passers-by could enter a QR code competition to win the entire NEOM holiday range worth over £1,000. As part of the activity, NEOM also raised funds for their charity partner, Mental Health Foundation.
The store was a hit with commuters at King’s Cross with many stopping to visit the shop and engage in the promotions. View some photos of their pop-up below:
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