Home » Book Pop-up Retail Space at Eldon Square

Book Pop-up Retail Space at Eldon Square

Eldon Square shopping centre is located in Newcastle City Centre and offers an exceptional footfall (500,000 avg weekly), a diverse audience demographic and an active customer base making it an ideal location to open a pop-up shop.

Eldon Square is one of the leading high-impact retail destinations in North-East England offering prime space for pop-up retail and mid-mall kiosks. At Eldon Square, retailers have ample opportunity to boost their sales, achieve high-impact brand visibility and grow strategically in a thriving environment.

A physical store does not always mean breaking the bank with high operational costs and non-negotiable long-term leases; a pop-up shop or a mid-mall kiosk provides a cost-effective and flexible way to connect with your customers – on your terms.

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  • Cost-efficient Investment – Setting up a permanent inline store can cost in excess of £100,000, excluding on-going overheads and unexpected expenses. A pop-up shop reduces the financial risk without compromising on high-returns.
  • Customer Connections – If you ever wondered about your customer’s reaction upon unboxing your package, now’s the time to witness it real-time. A pop-up shop gives you an opportunity to create authentic engagement and shareable brand moments.
  • Customer Engagement That Converts – Watch shoppers stop by your pop-up, become first-time customers, turn into your social media followers, advocates, and repeat customers – all through a well-placed pop-up shop shop in a high-footfall venue.
  • Scale and Expand – Whether you are a seasoned retailer testing a new product line, a brand-new business launching in a new market, or an online-only brand trialling your first-ever pop-up, a short-term pop-up lets you gauge demand, gather real-time insights and refine your strategy – creating a scalable path to growth.


26M+

Annual Visitors


1.6M

Catchment


90 Mins

Avg. Dwell Time


£64

Avg Spend/Visit

Bustling shopping centres, thriving market towns, and a strong local economy – the North East of England offers unlimited opportunities. Retailers can benefit from the high-spending consumer market. A pop-up shop in the North-East England offers retailers a prime opportunity to connect with customers, drive sales and strengthen brand presence in a dynamic retail environment.

Varbes


2,683,040

Population


£31,200

Avg. Salary in North-East England


42.3

Avg. Age

Frequently Asked Questions

  • Pop-up retailing is a contemporary and low risk way of trading in high footfall areas such as shopping centres.   

    • Our Rock Up and Pop-Up kiosk service is a stylish, flexible and customisable end-to-end retailing solution – we can assist with a branded kiosk, retail space, merchandising, business planning and staffing. 
    • If you already have a kiosk or are looking to build one, we offer a range of mall space sizes and locations. We encourage you to speak to us before you start the kiosk design so we can advise on the venue’s design criteria. 
    • If you are looking for a larger space, it is also possible to open up a pop-up shop in an inline unit. Please contact us for current opportunities. 

    We will liaise with you and the venue and provide support in obtaining the relevant documentation in order to start trading. Use the booking form above to book pop-up retail space at Eldon Square. 

  • Our pop-up retail service is tailored to our individual clients, which includes start-up businesses, established brands and online retailers. We also offer inline retailers the opportunity to expand their customer base. We do this by directing shoppers to their inline store, promoting seasonal product lines and/or attracting a different demographic than usual. 

  • Our integrated kiosk service will allow you to trial physical retail for the first time, test new products and services in a low risk environment or trial new venues before committing to a longer lease. The flexibility of our short-term leases can give you the confidence you need to get started with kiosk retailing! Our pop-up retail offerings allow you to meet face to face with prospective customers, which is particularly useful if you are an online business. Kiosks can help to increase brand awareness as well as drive consumer engagement. To use one of our kiosks, please contact us to book pop-up retail space at Eldon Square. 

  • Generally £10m public liability insurance is required. If you currently have £5m, you can usually request a top up of your existing insurance (depending on your insurance provider). We require the following documents: 

    • Risk Assessment 
    • Method Statement 
    • Proof of Insurance 
    • Photographic ID 
    • Proof of Address 
    • Rights to Work in the UK Evidence 
    • PAT tests or receipts of any electrical items that are to be plugged in (A receipt is required if the item is less than 1 year old, otherwise it needs a valid PAT test which can be obtained from an electrician) 

    The average cost of PLI is £157 a year. 

  • Power usage is generally included in the rent, however excessive requirements may result in an additional charge. Should the access to water and drainage be required an additional charge is likely, you can discuss this with an Account Manager. You may be liable for business rates depending on the rateable value of your space and the size of your business. 

  • The cost to retail in a shopping centre varies depending on the retail set-up, product line you are selling, and the mall space chosen. The cost varies if you are renting an RMU, mall kiosk or using one of your own kiosks. One of our team will be able to advise on pricing when they know more about your business and requirements. 

  • Do you have any resources for first time retailers to understand the market? 

    Here are some links you might find useful: 

About Us

Why Us

We place aspiring brands and businesses in high footfall venues for promotions, brand activations, sampling, and retail

SpaceandPeople can place pop-up retail at Eldon Square and many other high footfall centres in North-East England as well as the rest of the the UK and Germany.